Bitey vs MyFitnessPal
MyFitnessPal is the biggest name in calorie counting. Bitey is a small, photo-first alternative. I make Bitey, so read this knowing that. Here's where each one wins.
Updated
The short version
Pick Bitey if you want to log by photo, keep barcode scanning free, and use an app with no ads or trackers.
Pick MyFitnessPal if you want the biggest food database, meal planning, iPad, or syncing with dozens of fitness devices.
Side by side
| Feature | Bitey | MyFitnessPal |
|---|---|---|
| Main way to log | Photo, barcode or a quick description | Search a food database |
| Barcode scanning | Free, unlimited | Premium only |
| Photo meal scanning | 2 a day free, unlimited on Pro | Premium only |
| Ads | None | Yes, on the free plan |
| Paid plan | $9.99 a month or $49.99 a year | About $19.99 a month or $79.99 a year |
| Lifetime option | $149 once | No |
| Food database | Estimates from photo, barcode or text | More than 20 million foods |
| Meal planning and grocery lists | No | Yes |
| Apple Watch app | Yes | Yes |
| iPad | Not yet | Yes |
| Fitness device integrations | Apple Health | 40+ apps and trackers |
| Tracking | No ad or tracking SDKs | App Store label lists data used to track you |
MyFitnessPal details come from its App Store listing and public pricing reports as of September 26, 2026. Prices vary by region and offer. Spot something out of date? Email support@heybitey.com.
Logging: search versus snap
MyFitnessPal is built around its food database. You search for "chicken breast", pick the right entry, and set the weight. It's thorough, and with more than 20 million foods almost everything is in there.
Bitey skips the search. Take a photo and it works out what's on the plate and roughly how much, then shows you the calories and macros to check before you log. Packaged food is a barcode scan, and anything else you can type or tell Siri. It's an estimate, so you can adjust any item, but it takes seconds instead of minutes.
What's free
MyFitnessPal's free plan logs food and counts calories, with ads. Barcode scanning, meal scanning and custom macro goals moved behind Premium.
Bitey's free plan has no ads and includes unlimited barcode scanning, 2 AI photo scans a day, water and weight tracking, the Apple Watch app, widgets and Apple Health sync. Pro removes the scan limit and adds exact macro targets, recipe breakdowns and longer insights.
Privacy
Bitey has no ad networks, no third-party analytics and no tracking libraries, and photos are discarded after recognition. MyFitnessPal's App Store privacy label lists identifiers and usage data as "Data Used to Track You". Read Bitey's privacy policy for the full list of who handles your data.
Where MyFitnessPal is the better choice
- Database precision. If you weigh everything and want an exact entry for each food, a huge database suits you better than photo estimates.
- Planning. Meal plans and grocery lists aren't in Bitey.
- Devices. iPad, and syncing with 40+ fitness apps and trackers beyond Apple Health.
Common questions
Is MyFitnessPal's barcode scanner free?
No. On MyFitnessPal, barcode scanning and meal scanning are Premium features. Bitey's barcode scanner is free and unlimited, and the free plan includes 2 AI photo scans a day.
Does MyFitnessPal have ads?
Yes, the free version shows ads. Premium removes them. Bitey has no ads on any plan.
How much is MyFitnessPal Premium?
The App Store lists Premium plans from $9.99 up to $79.99, and reporting puts Premium at about $19.99 a month or $79.99 a year. Bitey Pro is $9.99 a month, $49.99 a year, or $149 once.
Is MyFitnessPal's food database bigger?
Yes, by a lot. MyFitnessPal lists more than 20 million foods. Bitey works differently: it estimates from a photo, a barcode or a description instead of making you search a database.
Can I move my data from MyFitnessPal to Bitey?
There's no direct import. If your weight history is saved in Apple Health, Bitey can read it from there. Meal history starts fresh.
Also comparing: Bitey vs Cal AI.
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