๐Ÿ”’ Privacy

Your plate.
Your data.

Last updated: April 24, 2026

The short version

  • We store your account, food logs, water, and weight, so the app works across your devices.
  • Food photos are sent to our AI provider only to recognize what's in them, then discarded. We don't keep photos.
  • We don't sell your data. We don't run ads. There are no third-party analytics or trackers in Bitey.
  • You can delete your account, and every byte of data we hold about you, from inside the app. One tap.
  • Apple Health data stays between your device and Apple. We never send it to our servers.

1. Who we are

This policy describes how Bitey (the "app," "we," "us") collects and handles personal information. Bitey is a calorie and meal tracking app for iOS and watchOS, operated by Luke Mulholland, a sole proprietor based in Vancouver, British Columbia, Canada. Questions? Email us at hello@heybitey.com.

2. What we collect

Information you give us

Information generated by using the app

Information we do not collect

3. Photos and AI recognition

When you take or pick a photo to log a meal, the image is resized on your device and sent over an encrypted connection to our food-recognition service (powered by OpenAI's vision models). The service returns a structured nutrition estimate. The photo itself is not stored, not by us, not in our database, not in any long-term log. Only the recognized nutrition data (food name, portion, calories, macros) is saved to your meal history.

OpenAI processes these requests on our behalf as a data processor. Under our API agreement, they do not use your photos or requests to train their models. You can review OpenAI's API privacy practices at openai.com/policies.

4. Apple Health (HealthKit)

If you grant permission, Bitey can read and write a narrow set of HealthKit data types, steps, active energy, exercise minutes, stand hours, body weight, dietary water, and workouts (read); and dietary energy, protein, carbs, fat, water, and body mass (write). This keeps Apple Health and Bitey in sync.

HealthKit data never leaves your device in a form that reaches our servers. Apple's rules prohibit this, and we follow them. Health data syncing happens locally between Bitey and Apple Health. You can review or revoke these permissions at any time in Settings โ†’ Privacy & Security โ†’ Health โ†’ Bitey.

5. Device permissions

6. Who we share data with

We do not sell your data. We share it only with the following service providers, and only to run the app:

We do not share your data with advertisers, data brokers, or marketing platforms. Ever.

7. Where your data lives

Your account and logs are stored in our Supabase project on infrastructure located in the United States. If you access Bitey from outside the U.S., your data is transferred to the U.S. for processing. By using Bitey, you consent to this transfer.

8. How long we keep data

We keep your data for as long as your account is active. If you delete your account (ยง10), we wipe your account record, meals, water logs, weight logs, scan usage, challenge progress, and profile from our database. Backups may retain a copy for up to 30 days before being overwritten in the normal backup rotation.

9. Your rights

Depending on where you live, you may have the right to:

California residents (CCPA/CPRA): we do not "sell" or "share" personal information as those terms are defined under California law. You have the same access and deletion rights listed above.

10. Deleting your account

Open Bitey โ†’ Profile โ†’ Delete account. After two confirmations, we immediately delete your account, every meal, water log, weight entry, scan record, challenge, and profile row associated with it. You will be signed out.

If you can't access the app, email hello@heybitey.com from the address on your account and we'll handle it within 30 days.

11. Children

Bitey is not intended for children under 13 (or under 16 in the EEA / UK). We do not knowingly collect data from children. If you believe a child has created an account, email us and we'll remove it.

12. Security

We use TLS for every request between the app and our servers. Passwords are hashed by our authentication provider. Access to production data is limited to the people who operate the service. No system is perfectly secure, if we ever learn of a breach that affects you, we'll tell you promptly and explain what happened.

13. Changes to this policy

We'll update this page when practices change. The "Last updated" date at the top will change too. If the update is material, we'll flag it in-app or by email before it takes effect.

14. Contact

Email us anytime at hello@heybitey.com for privacy questions, support, or anything else.